Apple faces competitors from many various manufacturers that every one provide Android alternate options, however Xiaomi appears most decided to beat it within the high-end cellphone market.

As reported by the South China Morning Submit(Opens in a brand new window)Xiaomi CEO Lei Jun posted on the microblogging platform Weibo on Tuesday, saying, “[We aim to] Totally benchmarked in opposition to Apple in [terms of] merchandise and expertise, and change into China’s largest high-end model within the subsequent three years.”

Lei Jun is not simply classifying this as a contest, nevertheless, it is clearly a “warfare of life and dying.” This declare is backed by some severe funding guarantees being made by the corporate. As MacRumors studies(Opens in a brand new window)Xiaomi already operates 10,000 retail shops in China, however intends to extend this to 30,000 by 2025.

Competing and beating Apple means producing smartphones that outperform the iPhone in all areas, so Xiaomi is investing $16 billion in analysis and improvement over the following 5 years. Nonetheless, it is an uphill battle the corporate is dealing with. Xiaomi’s gross sales overtook Apple’s gross sales final 12 months, however Apple is at the moment the world’s largest smartphone vendor adopted by Samsung, Xiaomi, Oppo and Vivo.

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Xiaomi’s need to be a prime model is helped by the truth that it’s now not on the US blacklist. Having the ability to ship extremely desired options, equivalent to the power to recharge a cellphone in eight minutes, would additionally assist if the corporate might use these R&D billions to successfully proceed manufacturing.

Palms-on with the Samsung Galaxy S22 and Galaxy Tab S8 Sequence

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